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New car lines

publication date: Feb 12, 2010
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author/source: Robin Roberts
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Jaguar XFR spec now available for Diesel S
Jaguar has reduced the price of its entry level XF models to under £30,000 while raising the rest of the luxury range by up to 4pc.
It is also introducing XFR trim and optional tauter handling pack for the 275Ps Diesel S model.
“We have applied the lessons learned from the XFR to bring more sophisticated, sporting driving dynamics to the Diesel S model,” explained Mike Cross, Chief Engineer, Vehicle Integrity. “Fitted with the state-of-the-art Adaptive Dynamics system, the latest Diesel S provides driving enthusiasts with taut handling and superb body control, but without the noise and harshness often associated with ‘sports’ suspension packages.”
Geoff Cousins, Managing Director, Jaguar UK said: "With more than 19,000 XFs now on the road in the UK the momentum continues and we have celebrated winning more than 60 international awards for XF since it launched in 2008.
"While our class-leading diesel engine is by far the most popular engine in the range, we would like to appeal to low mileage drivers who do not necessarily want or need to drive a diesel. By reducing the entry price for the XF range to less than £30,000 for the 3.0-litre petrol model, we have made our four door saloon even better value for money."

Jaguar XF range prices
January 2010
XF 3.0 V6 Petrol Luxury £29,900XF 3.0 V6 Diesel S Luxury £38,475
XF 3.0 V6 Petrol Premium Luxury £33,600XF 3.0 V6 Diesel S Premium Luxury £42,175
XF 3.0 V6 Diesel Luxury £34,775XF 3.0 V6 Diesel S Portfolio £45,475
XF 3.0 V6 Diesel Premium Luxury £38,475XF 5.0 V8 Petrol Portfolio £51,055
XF 3.0 V6 Diesel Portfolio £42,975XFR 5.0 V8 Supercharged £62,055


Eyecatching classics
To celebrate the 20th anniversary of the world's best-selling two-seater roadster going on sale in the UK, Mazda is introducing a special version of the legendary Mazda MX-5.
"British motorists have enjoyed a long-term love affair with the Mazda MX-5 which shows every sign of continuing to flourish through the next decade," comments Mark Cameron, sales and marketing director for Mazda UK.
"Launching in Spring when the prospect of open-top motoring has added appeal, the new Mazda MX 5 20th Anniversary model is the perfect way to celebrate this relationship during a year when we expect MX-5 sales in the UK to pass the 100,000 milestone since its launch in 1990.
In the true spirit of the original, the new Limited Edition model is based on the purest, back to basics MX-5, the entry-level soft-top 1.8 SE convertible, offering the best, fun-to-drive thrills along with a truly rewarding motoring experience.
Priced at £16,850 on-the-road, it features 10 additional items of equipment worth more than £650, just £55 more than the SE - and significantly less than the original Mazda MX-5 of 1990, in real terms when prices are adjusted for inflation over two decades.
‘Stand-out' additional equipment featured on the Anniversary model includes 10-spoke 17-inch alloy wheels with a unique silver finish, front fog lights, chrome trims (around the grille, headlamps and fog lights), body-coloured roll bars and a supporting strut brace. Inside, the stainless steel scuff plate features a unique ‘20th Anniversary' logo and limited edition number, premium ‘20th Anniversary' branded floor mats, a body-coloured front dashboard, aluminium pedal set, and manual air-conditioning.
MX-5 20th Anniversary drivers benefit from the generous specification of the SE model, on which it is based, ensuring comfort and convenience are not comprised. Featuring as standard, electric and heated door mirrors, electric windows, remote central locking with deadlocks and remote boot release.
The Limited Edition model also boasts a stylish, modern cabin with a leather steering wheel, gear knob and hand-brake, plus an MP3-compatible Radio/CD audio system with six speakers, steering wheel controls and an auxiliary (AUX) input jack for MP3 and iPod connection.
Mazda UK has secured 32 percent of the Anniversary model production destined for Europe, with around 600 units, reaching showrooms from 1 March 2010. Customers can choose from three colours which echo the original 1990 launch colours of red, white and blue. The ever-popular True Red is joined by two unique colours for the Anniversary model, Crystal White Pearlescent and Aurora Blue Mica, both available for the first time on the MX-5 in the UK, priced at £395.

          


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