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Weekend roadtest: MINI Countryman

publication date: Sep 4, 2010
 | 
author/source: David Miles
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New shape breaks with traditionThe MINI range is going maxi with models as the fourth addition, the Countryman, goes on sale on 18 September following Hatch, Convertible and Clubman variants.
All the UK’s allocation of Countryman models is sold out for this year and order books are filling up for next year when around 15,000 units should be available.

The Clubman is like no other Mini or MINI model we have experienced before in the 51 year history of the brand during its time under British and now German ownership.
The Clubman is the largest MINI ever, the first to have four passenger doors, seating for five and models which offer ALL4 four wheel drive. The Countryman is also the first MINI not to be built at Oxford the spiritual home of the brand – it is coming from Magna Styr in Austria which also builds the BMW X3 sports activity vehicle.

The Countryman is offered in seven models, two of which offer ALL4, MINI’s new four wheel drive system. At launch the range has three petrol, MINI one, Cooper and Cooper S and two diesel models, MINI One D and Cooper D as well as two ALL4 all wheel drive models, the Cooper D ALL4 and Cooper S ALL4.

The Hams Hall Birmingham built 1.6-litre petrol four cylinder units with 98,122 and 184hp power outputs all feature variable valve timing. The Cooper S has a twin-scroll turbocharger and direct fuel injection. The new 1.6-litre four cylinder, 90 and 112hp turbodiesel engines are BMW’s Austrian built units which replace the shared PSA Peugeot-Citroen powerplants used for previous MINI models.

All models have six speed manual gearboxes and an automatic transmission option is available for all petrol engine cars. The Cooper D Countryman will become available with an automatic gearbox in March 2011.

Prices range from £16,000 to £22,030 but the MINI premium ownership experience doesn’t stop there as there are the usual must-have optional extra cost styling and equipment packs, Salt, Pepper and Chili, will add considerably to the final price and £28,500 would be a guide price for a top spec Cooper S ALL4 Chili pack version.
Familiar but different interior
  
Lee Connolly MINI’s product manager expects 75 to 80% of UK sales to come from conquest customers new to the brand. He also said they expect 70% of UK sales to be to retail customers and 70% of customers will opt for petrol engine models.

MINI had initially estimated that 30% of UK customers would choose the ALL4 four wheel drive option but in fact 85% of advance orders are for models with this option but Connolly expects the demand for ALL4 models to even out to 40%. The single best selling Countryman model is expected to be the Cooper 122hp, 160Nm two wheel drive version priced at £17,510.

Speaking at the UK media press launch this week Jochen Goller, director of MINI UK said, “Countryman takes the MINI brand to a new level. With extra space, ALL4 and four doors we believe the MINI Countryman will appeal to a completely different audience. I think we are on to a winner and the fact the range is all sold out for this year and we have strong orders for next year is very encouraging.”

He added, “The demand for crossovers has grown substantially; modern drivers want the best of both worlds with normal saloon car driving responses as well as the added versatility of soft off-road ability and the interior flexibility to cope with family transport needs.”
Very much more luggage roomMore MINI models will be added to the current four version line-up in the near future. Oxford built MINI two seater Coupe and Roadster versions are due to appear in 2011 and 2012 respectively and a Countryman Coupe ALL4 version might be more than just motoring gossip.

The MINI returns to the world rallying scene with the Countryman ALL4 WRC which is being developed in partnership with the British motorsport company of Prodrive. A limited season of five to six events is scheduled for 2011 with a full season planned for 2012.

First impressions
The MINI Countryman is available with 1.6-litre petrol or diesel engines and with the option of two and four wheel drive versions.
 
Prices range from £16,000 to £20,810 for two wheel drive models and up to £23,580 for the ALL4 versions with an automatic gearbox.
All 2,500 units scheduled for the UK market this year are sold and around 15,000 will be available for UK customers next year.

MINI expect 75-80% of sales will be to conquest customers, 70% will be retail buyers, 70% will choose petrol power models, initially 85% of customers have ordered ALL4 version but in the longer term 60% of users will choose the less costly two wheel drive versions. 
Little difference viewed from the front

The likely single best selling model will be the Cooper 122hp petrol, two wheel drive version priced at £17,495.  The new ALL4 four wheel drive system adds £1,065 to the cost of a Cooper D (diesel) and £1,220 to a Cooper S.

All versions have a six-speed manual transmission as standard but a six-speed automatic is available for all petrol models now and the Cooper D Countryman will be available from March 2011.

The Countryman with four doors and options of four or five seating layouts, plus a rear tailgate, at 4,097mm in length with a height of 1,561mm and a width of 1,789mm it is the biggest MINI/Mini ever in its 51 year history. 

The Countryman offers 190-litres more boot space than a MINI Hatch and 90-litres more than a Clubman at 350-litres with the rear seats in use.  With them folded the Countryman offers a maximum 1,170-litres of cargo space.

Inside the MINI Countryman is all about comfort, practicality and innovative style with a ‘premium’ feel. The higher seating position offers better visibility for the driver and passengers, a feature particularly appreciated by children.

The main attention grabbing news is the use of all wheel drive as an option for the Countryman. This is the first time in MINI’s 51 year history that all wheel drive is on offer.  Initially two versions, the MINI Cooper D and Cooper S have the ALL4 option while a MINI Cooper ALL4 version will follow in 2012.

Bearing in mind Winter is on its way and not forgetting the ice and snow which brought our roads to a standstill last Winter, the demand for Countryman ALL4 versions is very high. Demand for crossovers is equally good as customers return to buying SUVs so the Countryman is arriving at the right time.

But it is quite a different sort of MINI.   Yes it still adopts the go-kart image of a wheel at each corners, it is relatively compact so it’s easy to park but it feels significantly more substantial, a MINI but not as we know it.  Where MINI wasn’t big enough for some families it now is, but the unique lightweight agility has become bulky and somewhat ponderous.

It is certainly comfortable and offers a relaxed ride and that will appeal to owners outside the normal circle of MINI customers.  Its image and must-have desirability for new affluent customers to the brand will be significant.


MILESTONES  MINI Cooper S ALL4 Countryman £22,030 (plus options £6,390 on the test car)
Engine/Transmission: 1.6-litre, four cylinder, direct injection petrol with twin-scroll turbocharger, 184hp, 240Nm of torque from 1,600rpm, 6-speed manual, all wheel drive. Performance: 130mph, 0-62mph 7.9 seconds, 46.3mpg (28.1mpg actual), CO2 157g/km, VED £155, BIK company car tax 20%
Insurance group: tba. Load space: 350-1,170-litres 
For: Will bring an important and wide range of new customers to the brand, desirable image, all wheel drive option, new and responsive engines, very well equipped, comfortable ride
Against:  Looses MINI’s renowned agility but gains all wheel drive, costly to buy but offset by highest residual values. A MINI, but not as we have known it.

© David Miles

          



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