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Welsh dealership wins national award

publication date: Feb 23, 2011
 | 
author/source: Robin Roberts
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Jonathan Sinclair, right, receives award from Kate Silverton

Two Welsh dealers are among the UK's best in the Skoda network.


Škoda UK hosted its annual Retailer of the Year Awards at Zofin Palace in Prague and BBC News Presenter Kate Silverton was there to present the much deserved winners with their prestigious awards (above).
The top three retailers were named as Mitchell Škoda in Chester, Sinclair Škoda in Swansea and Carrs Škoda in Indian Queens, who were congratulated and thanked by Robert Hazelwood, Škoda UK Director.
Robert Hazelwood commented: "It's a real pleasure to have an evening where we can recognise the network and it gives our management team the chance to thank them all for their hard work throughout 2010.  Our brand is growing rapidly, thanks to our great range of high-quality, affordable cars and excellent customer service and we are proud to have such fantastic retailers as part of our group."
Hazelwood continues: "At Škoda we take a partnership approach to our retail network to build strong, long-lasting relationships. We listen to all of our 130 retailers by holding regional dinners to gain feedback and we host this annual event to reward their hard-work; after all, we have large growth targets to meet and we can only do this with
the full support of our network."
Globally, Škoda aims to increase its annual sales volume from 760,000 to more than 1,000,000 within the next five years. The UK will play a major role in Škoda's growth and is expected to account for more than 45,000 registrations this year, more than 2% of the UK's new car market share.
Hazelwood concludes, "To achieve our ambitious targets we are investing heavily in our marketing.  We will soon be unveiling our exciting new corporate identity and we were really pleased to announce at the event that our latest TV advert for the Fabia vRS has been nominated twice at the British Television Advertising Awards for Best Advert and Best Car Advert."
  Other winners at the Retailer of the Year Awards were:
  New vehicle sales: Rainworth Škoda, Mansfield; Fleet sales: Capitol Škoda, Newport; Marketing and PR: Mitchell Škoda, Chester
   Training: David Ian Ltd, Morecambe; Facilities: Dennis Horton & Son Ltd, Lincoln
   Used vehicle sales: Alex Lawrie, Liverpoo; Aftersales performance: Beadles Škoda, Maidstone; Škoda Finance: DM Keith Group, Yorkshire and Customer satisfaction: Derek Slack Motors, Middlesborough.
  
      Skoda Greenline2 range - See our first drive last Saturday
  
Alfa Romeo dealerships across the UK are enjoying a busy 11 days as they launched The Red 11 Event, running from the 17-27 February.

The Red 11 Event - 11 being chosen as the number synonymous with Alfa Romeo, having won the famous Mille Miglia endurance race 11 times - is an opportunity for customers to get into the driving seat of the latest Alfa Romeo models, including the executive Alfa 159, all-new Alfa Giulietta and sporty compact Alfa MiTo.
In addition to tempting finance packages, visitors who order a new Alfa during the 11 day promotion will receive an added bonus of a free ‘Alfa lifestyle' inspired reward, befitting the marque's core brand values.
These include, for the sporty individual, a stylish Alfa Romeo mountain bike, chic Mr and Mrs Smith boutique hotel vouchers for the passionate driver, an iPod Touch for the technology minded individual, and of course for the petrol-head, an Alfa Romeo driving experience designed to demonstrate the racing DNA that's present in every Alfa Romeo car.



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