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Selwyn's secret is probably you've never heard about him

publication date: Sep 24, 2011
 | 
author/source: Alan Ewens
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While the name Selwyn Kendrick may not be instantly recognisable to some, chances are if you've ever been in a situation that relied on the 4x4 skills of the rescue services, then you owe a word of thanks to the Welshman.

Founder, owner and director of Nationwide 4x4, 69 year-old Kendrick is, quite simply, the man the pros call to learn all there is to know about driving off-road.
Selwyn Kendrick and his trusty Ford Rangers
Institutions like the AA, Her Majesty's Coastguard and St John Ambulance are well aware of the need for the latest professional off road capabilities.
At Kendrick's training centre in Hay on Wye literally thousands of rescue personnel have honed their skills under the watchful eye of one of the country's foremost off-road driving experts (above).
"I think that's my greatest and proudest achievement," he says from the eight miles of off-road track he and his team have carved through dense woodland.
"Obviously it is a business but to be able to pass on knowledge and skills to the emergency services and potentially save lives makes me very proud."
Established in the mid 1990s and specialising in 4x4 training, Nationwide 4x4 also offers technical training and assessment on a range of machinery and equipment to cater for the different requirements of the UK's land-based industries.
In addition to 4x4 vehicles, other areas covered include handling vehicles such as all-terrain vehicles (ATVs), tractors and loaders, cranes, small plant 360s, dumpers, quad machines and company cars.  
It's all a far cry from Kendrick's early career. But after 18 years as a military diplomatic driver and almost 20 years at the helm of Nationwide 4x4, he believes the disciplines have plenty in common.
"For some 40 years my career has been behind the wheel in all sorts of situations. It's all about knowing the vehicle and understanding weight and balance distribution," he says. "That and common sense of course."
While Nationwide 4x4's no-nonsense approach to the business may not appeal to the weekend warriors or the off-road stag weekend brigade, it's the key component of the Kendrick experience.
This is no playground with mud churning tyres and extravagant wheel spins. Using the rugged capabilities of two Ford Rangers coupled with standard road tyres, Kendrick teaches his students - many of whom are experienced off roaders in their own right - that it's not all about brute force.
"We prefer to describe it a teaching off-road ballet rather than the bull-in-china-shop approach with the goal of improving the operators' understanding of how a 4x4 rescue vehicle should work."
Among the thousands who have benefited from the expertise learned on these LANTRA-approved courses is Darron Burness, Operations Manager for the AA Operations Management Team.
"From floods to festivals, we have to be able to handle every situation thrown at us," he says. "Four years ago we came to Selwyn and were introduced to the Ford Ranger and its capabilities. Working with him has been fantastic for the service and has taken our operational capabilities to new levels."
© Image Anthony Cullen



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